To Understand Customers – LOCATE

Posted on Apr 18, 2009 under Advice, Sales | No Comment

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Listen actively and deeply, try to understand the customers and know their needs and goals. Observe their body language to know what they’re really feeling. Combine what you have discovered with what you want to know still. Ask questions to discover more information that you need. Talk; share some information about yourself and your company so that they would get to know you better and feel more at ease. Talk with other people and ask them to help you get to know your customers better so that you could serve them more effectively. Empathize sincerely to build trust between you and your customers.

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